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4word Blog

Create a Lasting Impression

4word mentor and highly-successful business woman Bernice J. Washington shares why first impressions are vital to your professional success, and what she believes it takes to achieve your career goals. ------ 4word: To start, tell our readers a little about yourself. Bernice: I grow up on… Read More

What Does Your Confidence Look Like?

How much do you depend on how you look to give you confidence? I’m not necessarily talking about physical attractiveness, I mean the whole image: clothes, shoes, makeup jewelry, how you fix your hair, how “put together” you look and feel. Many women slip into those things like… Read More