Many of us long for community, and when you find it, that community can be one of the most enriching parts of your life. Your role in your community, however, should not be a passive one. You should be looking for ways to influence your community, so they can turn around and influence the world. In this episode, Dina Dwyer-Owens, Brand Ambassador and Board Member of Neighborly (formerly Dwyer Group®), talks about the single key to bringing your community to the next level of effectiveness: values. Hosted by Jordan Johnstone.
Links for this episode:
- Dina’s website: https://www.dinadwyerowens.com
- Create Your Culture workbook: https://www.dinadwyerowens.com/free-workbook/
- Neighborly services discount: https://www.dinadwyerowens.com/neighborly-discount/
- Neighborly franchise information: https://www.neighborlyfranchises.com
Dina Dwyer-Owens serves as Brand Ambassador and Board Member of Neighborly (formerly Dwyer Group®) after spending 15 years as the company’s CEO. America knows her best for going undercover as a participant in Season 3 of CBS’ hit reality show, “Undercover Boss”, in an episode that broadcasted Sunday, Jan. 22, 2012.
Dina is a certified franchise executive with more than 37 years of industry experience. Dina is the 2010 past chair of the International Franchise Association (IFA). In this role, she testified on behalf of small business owners before the United States House of Representatives Committee on Small Business, was a guest speaker to the China Franchise Expo in Beijing, and shared the stage with President George W. Bush at the 2010 Annual Convention for the IFA, along with her more traditional duties.
Dina also spearheaded the reintroduction of the IFA’s VetFran program in 2001, which now includes some 650 franchisors that offer franchising financial incentives to veterans of the U.S. Armed Forces. To-date, more than 6,000 military veterans have become franchise owners through the VetFran program. In 2002, the IFA awarded Dina the Bonny LeVine Award, the IFA’s highest award for women who mentor other women and advance the careers of women in franchising.
In 2005, Dina launched the Live R.I.C.H. (Respect, Integrity, Customer focus and Having fun in the process) campaign to promote the company’s Code of Values® and released her book, “Live R.I.C.H.: How to build success in your company and your life with a proven Code of Values”. In 2015, she released her second book, “Values, Inc.”, which was chosen as a Top Ten business book by Forbes. Both books are available for purchase at Values-INC.com.
As Brand Ambassador – a.k.a. “Head Cheerleader” – for Neighborly, Dina speaks on stages across the globe, is regularly interviewed on leadership podcasts, and has been featured in leading media outlets including Inc., USA Today, Wall Street Journal, New York Times, Los Angeles Times, Fortune Small Business, CNN, International Herald Tribune, Working Mother, Ladies’ Home Journal, FOX Business and more. She is married to Mike Owens and they have two married children, one of whom recently welcomed Dina’s first grandchild. You can follow Dina’s blog at www.dinadwyerowens.com.
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